MUMBAI: Star India has beaten all comers to secure the global media rights for the Indian Premier League for the next five years.
Star’s consolidated bid of Rs163.475 billion for the India TV, digital (internet and mobile) rights as well as the rest of the world rights was higher than the Rs158.19 billion bid that came through as a sum of the different parts bid by the other contenders.
The BCCI had kept all options open in terms of inviting the bids – a consolidated bid, breakdown of bids and both, with revenue maximization the logic behind it.
IPL Media Rights – 2018 to 2022 – Bids Summary
