BENGALURU: The Tata Consultancy Services (TCS) World 10K, the world’s premier 10K along with the event’s Philanthropy Partner India Cares Foundation continued its legacy as one of the largest fundraising platforms in India, by raising an impressive Rs 52.9 million through the 2018 edition of the event.
With over 24,000 people taking to the streets of Bengaluru this edition, 82 Civil Society Organisations (CSOs) benefitted from funds raised by the enthused runners and individuals from all walks of life, in support of Children’s Education, Women’s Empowerment, Mobility Aids for the Disabled, Afforestation, Water conversation and Support for the Elderly among other causes.
Funds raised through individual fundraisers irrespective of social and economic demographics have impacted CSO’s across the country. Interestingly, the top 2 fundraising CSOs for the 2018 edition are based out of Coimbatore and Mysuru, expanding the epicentre of fundraising from beyond the race city – Bengaluru.
“TCS World 10K Bengaluru, for a decade now, has provided over 400 CSOs the opportunity to not only raise Rs 39 crore (Rs 390 million) but also and very importantly, to build their capacity to effectively communicate their work to various societies, individuals, groups and companies. Over the years we have seen participating organizations grow because of these learnings and gain confidence in communications and raising funds throughout the year. It is also important to note that the majority of funds raised through the TCS World 10K come from individuals, which gives organisations the freedom to use these funds raised to expand and fill gaps in programs, initiate new ideas and strengthen their own capacity to enhance the quality of services. On behalf of the participating CSOs, we would like to say a very big ‘Thank you’to every donor, fundraiser and company who has helped grow the philanthropic pillar of the TCS World 10K,” said Murray Culshaw, chairperson, India Cares Foundation.
Key milestones for this year:
16 organisations have raised Rs1 million+.
In the Care Champions category, 4 individuals together raised Rs 4.516 million for Kalisu Foundation. They are also working with government schools in Mysuru and Bengaluru which will impact 6,500 children in the current academic year.
Amongst the top corporate contributors First American and Informatica have contributed Rs 3.3 million with the Corporate Cares category raising a total amount of Rs 11,165,690.
And last but not the least, the youngest fund raisers in the Youth Cares category saw CherYsh Trust represented by Ethan Martin, Akhila Gainedi & Darshana Madivala Metri raising Rs 182,501.
Impact 2017:
Studies have proved, that human compassion and an extension of empathy towards fellow humans, has a positive impact on not only one’s own physiological well being but also on our society. This is clearly showcased through the utilisation of the funds raised, year on year at the TCS World 10K Bengaluru.
The Rs 75.5 million raised in the 2017 edition of the run, has impacted through the year 23,027 individuals. Children and the elderly were directly supported, while also touching the lives of 111,827 people through various other interventions. Some of the direct impact created:
● 6,741 children were provided education and other support.
● 2,265 women & girls were directly supported through education assistance, menstrual hygiene education and vocational training.
● 10,262 people were provided health support that included screening for eye health, hospice care for terminally ill cancer affected patients; cancer detection camps that helped identify and provide early intervention; medical subsidies made available in remote areas of India, surgeries and post-operative care; women and child survivors of abuse provided with support and treatment.
● 1,100 individuals with disabilities were supported with wheelchairs, mobility aids, assistive devices to help fulfil dreams to get education and skills to be employed and gain independence
● 2,500 youth provided digital skills training.
Vivek Singh, joint managing director, Procam International, said: “The TCS World 10K has continually established itself as a showcase of the philanthropic spirit amongst sporting events across the country. This has been possible mainly due to the efforts of our partners, India Cares Foundation who have collectively mobilized corporates, CSO’s and the runners of the city to contribute to the numerous causes that are associated with the run.”
Singh continued: “This event would not have stayed true to its purpose had it not been an eco-friendly event, and we are proud to be a 100% waste managed event. I would also like to thank every participant, volunteer, and citizen of Bengaluru who helped in making this run a success.”
An event that believes in giving back to the host city via Cubbon Park Rejuvenation Project:
The Cubbon Park Rejuvenation project (CPR) was launched in May 2017 with the support of the Horticulture Department. Mentored by Vishwanath S, popularly known as ‘Zenrainman’ and Ramprasad Dasa from the Friends of Lakes, the project completed its first phase of work.
Phase I included:
1. Cleaning, de-silting and rejuvenating the 7 traditional open wells in Cubbon Park, which were defunct for over 3 decades.
2. Connecting all these wells with electric cables, pumps, control panels, and plumbing to reach water to the central sump opposite Central Library. This was achieved by doing earth work for about 1.4km of double protection electrical cabling and plumbing.
3. Currently, 6 wells are providing a minimum of 65,000 litres of water for Horticulture Department’s needs, every day.
4. Phase II of CPR is to rejuvenate the two ponds within the park, study the area and dig 50-60 rainwater recharge wells, to build the water security for Cubbon Park, so that as long as there are rains the Park’s needs can be met.
WINNERS ACROSS DIFFERENT CATEGORIES:
CSOs:
Highest Fundraising CSO: Isha Vidya – Rs 5,633,488/-
Second Highest Fundraising CSO: Kalisu Foundation – Rs 4,916,100/-
Third Highest Fundraising CSO: proVision Asia – Rs 2,753,178/-
CORPORATE CARES:
Highest Contributing Company: First American India – Rs 1,750,000/-
Second Highest Contributing Company: Informatica Business Solutions – Rs 1,550,000/-
INDIVIDUAL – CARE CHAMPIONS:
Highest Fundraising Individual Care Champion Platinum (Individuals committed to raise a minimum of Rs 1 million)
Maharaja Yaduveer Krishnadatta Chamaraja Wadiyar for Kalisu Foundation – Rs 2,435,500/-
Highest Fundraising Individual Care Champion Diamond (Individuals committed to raise a minimum of Rs 500,000)
Vignesh MM for Kalisu Foundation – Rs 900,000/-
Highest Fundraising Individual Care Champion Gold (Individuals committed to raise a minimum of Rs 250,000)
Jayashree Batavia for Shrimad Rajchandra Love and Care – Rs 425,600/-
Highest Fundraising Individual Care Champion Silver (Individuals committed to raise a minimum of Rs 100,000)
Philip Bobby Thomas for The Baale Mane – Rs 221,500/-
YOUTH CARES:
Highest Fundraising Youth Care team (Team of 3 students raise a minimum of Rs 50,000)
For CherYsh Trust by Ethan Martin, Akhila Gainedi & Darshana Madivala Metri – Rs 182,501/-
ICARE: (Individuals who decide to do the best they can)
Highest Individual Fundraiser: Dr Prahalathan KK for Bhumi – Rs 798,109/-
Second Highest Individual Fundraiser: Ms Geetika Guha for Isha Vidya – Rs 508,727/-
