UTTAR PRADESH: The Uttar Pradesh Kabaddi League (UPKL) is back after its electrifying debut, promising even more action, intensity, and local pride. Season 2 kicks off on 25 December, marking the return of a professional platform for Uttar Pradesh’s kabaddi talent.
Building on the momentum of its inaugural season — which reached over 30 million television viewers (according to BARC India) and generated more than 300 million digital impressions, driven largely by audiences from Tier 2 and Tier 3 cities.
Season 2 is set to raise the stakes with new franchises and additional matches. The league will feature around 64 matches over 17 days, with all fixtures taking place in Noida, Uttar Pradesh. UPKL aims to showcase top-tier talent while delivering even more thrilling kabaddi action and fierce competition in its second season.
SJ Uplift Kabaddi Private Limited director and founder Sambhav Jain expressed, “The success of UPKL season one was a testament to the growing love for kabaddi in our state, and none of it would have been possible without the unwavering support of our viewers, players, investors, sponsors, and every stakeholder involved. Building on the phenomenal success, as we move into the next chapter, we are thrilled for season two. We remain committed to our vision of building a strong platform for local talent and elevating kabaddi in Uttar Pradesh and beyond. I extend my heartfelt gratitude to everyone who has been part of this journey so far and made season one possible. I look forward to everyone’s continued support in making season two even bigger, bolder, more inspiring, and more impactful.”
