RIOT GAMES’ tactical shooter Valorant has announced a collaboration with Rolling Loud India 2025, marking a fusion of global gaming culture with one of the world’s biggest hip-hop festivals. Co-produced by Rolling Loud and District by Zomato, the festival will make its India debut at Loud Park, Navi Mumbai, on 22–23 November.
For the past decade, Rolling Loud has energised cities from Miami and Los Angeles to Australia, Thailand, Portugal and Germany, uniting global stars and passionate fans in a single electrifying atmosphere. Its India edition promises the same intensity, featuring a heavyweight line-up that includes Central Cee, Wiz Khalifa, Karan Aujla, Swae Lee, DaBaby, Denzel Curry, Don Toliver, NAV, Sheck Wes, Westside Gunn and more, with a special performance by DIVINE.
At Rolling Loud India, Valorant will introduce fans to an immersive zone designed to bring the game’s sound, aesthetic and energy to life. Visitors can step into Karaoke Pods to sing along to curated playlists and iconic tracks from the Valorant universe, or put their reflexes to the test in quick-fire duels and fun challenges inspired by in-game action. The experience zone blends gaming and music across live art, interactive installations and photo-ready moments creating a vibrant space that celebrates creativity, community and the shared pulse of gaming and hip-hop culture.
Riot Games India director of publishing Arun Rajappa said, “Valorant reflects the spirit of its players, a community that connects through music, emotion, and play. Music is central to how players experience the game, shaping identity, expression, and representation worldwide. From anthems that echo their stories to songs that capture their energy, music is the pulse of the Valorant experience. Rolling Loud is a global hip-hop phenomenon, and its debut in India marks a high-impact cultural moment. It’s the perfect stage for us to meet players where they are, celebrating the intersection of gaming and music in a way that is organic, expressive, and deeply cultural.”
Rolling Loud co-founders and co-CEOs Matt Zingler and Tariq Cherif added, “Rolling Loud built its name by connecting worlds – music, fashion, art, and now gaming. Valorant taps into the same spirit of self-expression and energy that defines our crowd, which makes this partnership feel so natural. We’re excited to welcome VALORANT to our debut in India and give fans a fresh way to experience the connection between music and gaming.”
