DP WORLD ILT20, broadcast exclusively on ‘Z’, has drawn millions of cricket fans through the network’s multi-platform broadcast strategy. Season 04 concluded in dramatic fashion, with Desert Vipers lifting their maiden title after a thrilling final against MI Emirates.
Riding on the tournament’s viewership and engagement, ‘Z’ is now looking to expand its sports slate in 2026, aiming to further strengthen its sports entertainment portfolio and offer Indian audiences a broader range of live sporting action, per the media release.
Viewers were able to follow every moment of the tournament across ‘Z’s linear television channels as well as on its OTT platform, Zee5. Zee5 Hindi streamed the matches free-to-view as the exclusive digital partner, ensuring widespread reach and accessibility across diverse audiences.
Zee Entertainment Enterprises head – advertisement revenue, broadcast and digital Laxmi Shetty said, “We are thrilled to have concluded yet another spectacular season of the DP World ILT20 exclusively on ‘Z’. Over the past four seasons, this tournament has grown tremendously, and we have had the privilege of bringing world-class T20 cricket to millions of fans across India through our multi-platform approach. The Desert Vipers’ historic maiden title victory is a fitting finale to a season that has been marked by exceptional cricketing moments and unprecedented viewer engagement. At ‘Z’, we are committed to solidifying our position as India’s ultimate destination for sports entertainment, and our expansion into diverse sporting properties, including international baseball, reflects our vision to offer something for every sports enthusiast. As we look ahead to 2026, we are excited about the potential to add more premium sports properties to our portfolio, including foraying into regional sports like Kabaddi and emerging sports like Baseball, Padel, Pickle, Handball, and Taekwondo to name a few, further enriching the sporting experience for our viewers. The success of DP World ILT20 across our linear channels and Zee 5, including free-to-view streaming on Zee 5 Hindi, demonstrates our dedication to making premium sports content accessible to audiences across languages and geographies.”
