NEW DELHI: Decathlon India has opened its largest store in the country (as yet) at the DLF Mall of India in Noida.
The French sports retailer’s new 3,000 sqft experiential retail outlet features dedicated activity and community zones for fitness and sports enthusiasts, as well as offering digital services such as self-checkout counter scan and a pay app for billing to improve the purchasing experience.
The store has dedicated sections for women, men, children and teenagers, as well as a space for fitness aficionados and a community space featuring augmented reality golf, a simulator zone and skating rink.
“Our aim to build a new experience for all people involved in fitness gets enhanced, with the support and environment of DLF Mall of India, one of the premier shopping destinations in Delhi NCR,” said Decathlon Noida Mall of India city sports leader Sylvain Deschamps.
“We are excited about this new store and hope that the goodwill keeps thriving for years to come.”
Decathlon India operates 70 outlets, including 12 in the national capital and its nearby regions.
