MUMBAI: Kwan Entertainment and Marketing Solutions has announced key changes in its leadership team.
The celebrity management firm has appointed founding partners Indranil Das Blah and Vijay Subramaniam as co-chief executives to helm day-to-day operations, while co-founder Anirban Das Blah moves into a more strategic role.
Anirban Das Blah will, however, be actively involved in Mojostar, Kwan’s joint venture with marketing firm Dream Theatre as an investor, promoter, and mentor, Livemint reports.
The move is aimed at leveraging their combined extensive experience in the fields of entertainment, media, sports, and music to drive the company to the next level of its growth, the firm announced.
Other members of the Kwan senior leadership team will continue in their current roles. Co-founder Madhu Mantena will continue to drive the evolution of Kwan into a diversified media and entertainment company, along with Anirban. Founding partner Dhruv Chitgopekar continues to spearhead its brand and consumer incubation initiatives.
Speaking on the management rejig, Anirban, founder – KWAN Entertainment said: “Having helmed Kwan for almost a decade now, I feel the time is right for me to hand over the reins of its day-to-day operations to Indranil and Vijay. They’re both extremely talented individuals who’ve been associated with Kwan from day one, and have proved their business management acumen time and again by driving exponential growth for their respective verticals. With them spearheading Kwan’s business operations as co-CEOs, I have no doubt that the firm will continue to grow at a rapid pace, evolving and expanding in sync with the rapidly-changing entertainment and media ecosystem of the country.”
Indranil added: “This is a big moment for me, personally and professionally. The Kwan family is extremely close to my heart and has been a big part of my professional endeavours over a large part of my career. I am eager to take on this new role and the responsibility that it brings, and uphold the faith that the team at Kwan has bestowed upon me.”
After working at sports marketing firm TSM and Mahesh Bhupathi’s Globosport, Indranil Das Blah co-founded Kwan Entertainment in 2009. Under his leadership, the sports division at the agency manages many sports franchises in India, including Ranbir Kapoor-owned Mumbai City FC and Sanjay Dutt’s cricket franchise Leo Lions (part of the Masters’ Champions League in the UAE). The team claims to have been instrumental in securing over 200 sponsorship and endorsement deals in the last five years.
Subramaniam said: “For me, the Kwan journey has been nothing short of a dream fulfilled. I feel honoured and privileged to be able to continue the good work that we have achieved as a team over the years. I am confident that, with Anirban guiding the company’s strategic vision, Indranil and I will add more milestones to KWAN’s ongoing success story by leading the company into the next phase of its growth.”
Since its inception, Kwan has created an extensive popular culture universe in India comprising leading Bollywood and regional celebrities, native digital content creators, musicians, prominent fashion & lifestyle personalities, and specialist influencers. It works across multiple domains such as celebrity management, live entertainment, sports, TV, licensing, movie packaging, music, and regional cinema, and has also invested in and run various media-related businesses. Kwan is currently associated with several top Indian celebrities such as Ranbir Kapoor, Deepika Padukone, Hrithik Roshan, Sonam Kapoor, Tiger Shroff, Jacqueline Fernandez, Sania Mirza, Rana Dagubatti, Mahesh Babu, Pritam, Shraddha Kapoor, and Sushant Singh Rajput, to name a few.
