Sony LIV will stream live coverage of Roland Garros 2025 from 25th May to 8th June, bringing Indian audiences the excitement of world-class tennis from the iconic clay courts of Paris.
Hyundai Motor India, Lufthansa, and OnePlus have joined as Co-Presenting Sponsors of Roland Garros 2025, highlighting the tournament’s global appeal and strong connection with India’s premium digital audience. Dezerv comes on board as the Co-Powered by Sponsor. At the same time, Partner Sponsors include Sansaar (a D’Decor brand), Disney Adventure (Disney Cruise Line), and GHA Discovery — reinforcing the French Open’s status as a culturally aspirational and high-profile event.
This year’s Roland Garros features a stellar lineup, including defending champion Carlos Alcaraz, World No. 1 Jannik Sinner, three-time winner Novak Djokovic, reigning women’s champion Iga Świątek, and World No. 1 Aryna Sabalenka. India’s Rohan Bopanna will compete in doubles alongside Adam Pavlásek of Czechia.
Comments:
Ranjana Mangla, Head Ad Revenue, Sony LIV: Round-the-year premium sports content and prestigious tournaments have been at the core of Sony LIV’s sports strategy since inception. It plays a critical role in engaging the affluent, premium-mass audience for our SVOD as well as the AVOD audience. Roland Garros stands out as a legacy sporting event that presents a rare opportunity to align with a world-renowned property. It allows brands to connect with our annually subscribed audience in a high-engagement, high-attention, and premium viewing environment. Roland Garros attracts one of the most affluent audiences at scale, an essential segment of the addressable market for major advertising categories such as Auto, Banking, Finance, Insurance, Airlines, Tourism, Mobile Handsets, and Tech Products. Events of this stature go beyond mere viewership; they elevate brand prestige, enhance recall, and create meaningful resonance in a cluttered digital landscape. We are thrilled with the overwhelmingly positive response we’ve received from advertisers across categories for the upcoming tournament.
Hyundai Motors India AVP & Vertical Head Marketing Virat Khullar: At Hyundai, we believe in forging meaningful connections with our audiences through dynamic and engaging platforms. Our association with Sony LIV for Roland-Garros reflects our commitment to bringing premium sports experiences to discerning viewers. Tennis in India embodies the perfect blend of mass appeal and luxury, a philosophy that resonates deeply with Hyundai. This collaboration goes beyond sponsorship; it’s a testament to our dedication to sportsmanship and elevating the audience experience. We are excited about the potential to captivate tennis fans across regions and make this season truly memorable.
Lufthansa Group, Head of Marketing, South Asia, Southeast Asia, Pacific Sng Ju Stephanie: Lufthansa is excited to partner with Sony LIV for the French Open, a prestigious event that strongly resonates with our discerning, premium audience. As a global brand synonymous with excellence and luxury, we see a natural synergy between the French Open’s world-class stature and the elevated experiences we strive to deliver. This partnership with Sony LIV not only strengthens our connection with sports enthusiasts in India but also reinforces our commitment to offering premium, meaningful experiences to travellers across the globe.
