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India media sector to hit $100bn in 10 yrs: Mukesh Ambani at WAVES

Reliance Industries chairman Mukesh Ambani delivered a keynote at the first-ever WAVES Summit 2025, championing India’s media and entertainment sector as a future $100 billion industry and a key driver of global cultural influence.

Currently valued at $28 billion, India’s media and entertainment sector has the potential to quadruple in size within ten years, according to Ambani. This growth, Ambani said, will fuel entrepreneurship, job creation, and innovation across related industries.

Addressing a diverse gathering of 10,000 delegates from 90 countries, Ambani highlighted India’s unmatched storytelling heritage and technological prowess as the foundation for global dominance in entertainment.

Reframing entertainment as “real power” rather than just soft power, Ambani pointed to India’s 5,000-year-old storytelling legacy — from the epics like Ramayana and Mahabharata to rich regional folklore. “No country can rival India’s narrative depth,” he asserted, urging creators to take these stories worldwide to bridge cultural divides.

The Reliance head honcho emphasized the fusion of cutting-edge technology and creativity as India’s unique advantage. With advancements in AI, augmented reality (AR), and virtual reality (VR), Indian creators are poised to lead the next wave of global entertainment.

“By mastering these tools, our young talent will produce blockbusters that captivate the world year after year,” Ambani predicted.

While concluding his address, Ambani pledged to make WAVES the premier global entertainment platform — one with an Indian heart and a worldwide reach.

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