Turkish Airlines, official sponsor of the UEFA Champions League, has announced a significant collaboration with celebrated football José Mourinho, in a new campaign film.
In the movie, Mourinho experiences the in-flight services of Turkish Airlines, which holds the title of Europe’s Best Airline. He emerges victorious in a challenging chess match, enjoys gourmet dishes from the Business Class menu, watches live UEFA Champions League matches, and relishes a comfortable journey with noise-cancelling headphones.
On the flag carrier’s new ad featuring Mourinho, Turkish Airlines chairman of the board and executive committee, Prof. Ahmet Bolat stated: “As holding Europe’s Best Airline title, we are proud to be the official sponsor of one of the most prestigious sports events, UEFA Champions League. Now our collaboration with José Mourinho reinforces our brand’s global strength and commitment to sports while highlighting our shared pursuit of excellence.”
Through its presence in the UEFA Champions League 2024 London Final, Turkish Airlines continues to project Türkiye’s cultural and sporting values onto the global stage, reinforcing its position.
