FORTUNE INDIA and Interbrand have released the first-ever ranking of India’s Most Valuable Celebrities, evaluating celebrities as brand assets based on financial outcomes and brand strength indicators including trust, distinctiveness, and engagement.
Virat Kohli tops the list with an estimated brand value of Rs 3,542 crore, followed by Shah Rukh Khan at Rs 3,017 crore and Priyanka Chopra Jonas at Rs 2,507 crore. MS Dhoni ranks fourth and Sachin Tendulkar eighth.
The Top 10 also includes Ranveer Singh, Akshay Kumar, Amitabh Bachchan, Alia Bhatt, and Allu Arjun. The broader Top 25 features Deepika Padukone, Rashmika Mandanna, Smriti Mandhana, Diljit Dosanjh, Arijit Singh, Rohit Sharma, and Sourav Ganguly, among others.
The complete ranking is featured in the June 2026 edition of Fortune India.
