NEW YORK: TNA Wrestling (formerly IMPACT Wrestling) — a subsidiary of Anthem Sports & Entertainment and a division of Anthem Sports Group — has partnered with Endeavor Streaming to deliver its global, on-demand streaming service, TNA, launching Friday, January 5, 2024.
As part of a multi-year deal, Endeavor Streaming will power the new TNA+ app across the top streaming platforms, as well as mobile and connected devices.
The partnership combines TNA’s expertise as a top professional wrestling promoter with Endeavor Streaming’s knowledge in delivering innovative direct-to-consumer offerings, marketing tools, analytics, and predictive modeling. TNA+ will leverage Endeavor’s experience working with the world’s biggest sports organizations to scale TNA+’s business operations and further grow its fan base and digital revenues.
In addition to reclaiming the iconic TNA moniker, the TNA+ app is relaunching with an all-new dynamic look, as well as expanded options and increased functionality. The app puts the power back in the fans’ hands, delivering the ultimate premium experience where they can stream the company’s flagship weekly TV show and tune into exciting pay-per-view events, view TNA’s full archive, get exclusive original content and wrestler-created series, and even have the chance to interact with some of TNA’s top stars.
“This is truly an incredible opportunity for us as we forge into an exciting new chapter of the TNA legacy,” said TNA Wrestling president Scott D’Amore. “We are proud to partner with Endeavor Streaming on this initiative, and we look forward to continuing to provide our fans with the absolute best in new, classic and exclusive professional wrestling content, available to them anywhere, anytime, on their favorite devices, when TNA+ launches on January 5.”
Pete Bellamy, chief commercial officer at Endeavor Streaming said, “Wrestling fans are some of the most passionate in the world of sports and entertainment and TNA+ is the perfect ‘always-on’ personalised OTT service to help TNA build a deeper relationship with its global audience. We’re looking forward to working with TNA to deliver the best streaming experience for wrestling fans.”
