Leading mixed martial arts promotion UFC and Fanttik have announced a new marketing partnership in which branding of the global automotive parts and tools brand will be integrated within select high profile UFC assets.
As an Official Partner of UFC, Fanttik will receive prominent brand placement inside the world-famous Octagon at select UFC Fight Nights in North America. In addition, UFC and Fanttik will collaborate on original Instagram Stories featured on UFC’s highly popular Instagram account with more than 46 million followers.
The new agreement also provides for a brand ambassador program that will bring the partnership to life through appearances, content, and creative campaigns with notable UFC athletes or personalities.