Boldfit has announced Team India pacer Arshdeep Singh as its official brand athlete, joining KL Rahul, the brand’s first investor.
Arshdeep’s joining Boldfit’s athlete lineup was announced via a social media post featuring him and Rahul in Boldfit gear.
Arshdeep noted, “I have always believed in doing things with full power, on and off the field. Boldfit gets that vibe. It’s not just good-looking gear, it’s made for how athletes actually train, recover, and live. Really excited to build this.”
Boldfit founder Pallav Bihani commented, “We started Boldfit to create a brand rooted in real athletic journeys. KL Rahul gave us that foundation. With Arshdeep coming on board, we’re doubling down on our mission to make Boldfit an athlete-first, performance-led brand. We are excited to co-create products with Arshdeep, tailored for the Indian fitness consumer.”
Rahul added, “Boldfit has always been about more than merch or gear. It’s about creating something from within the sports ecosystem. Seeing Arshdeep come on board is a proud moment — the movement is only getting bolder.”



