TCM Sports expands domestic cricket portfolio with long-term state association partnerships
Asia focus in new LaLiga global brand campaign
DHL renews ISL partnership
Dhoni lends name to UAE cricket academy
Jamshedpur FC unveil team colours
Virat launches athleisure brand with Puma
Fitness chain names Rahul brand ambassador
Srikanth ambassador of education conglom
Victoria Beckham to launch new Reebok range
Sacramento Kings launches free streaming platform Kings+
Omnicom’s Acxiom Fan Graph to give brands more complete insight of sports fandom
10yrs of Hero MotoSports Team Rally; Dakar Rally p’ship extended for 5 years
Golf can drive growth of tourism, youth development: PGTI chief