Sacramento Kings launches free streaming platform Kings+
Sooryavanshi factor prompts live broadcast of India-A’s tri series in SL
Unite8 Sports channels from Zee go live following official approvals
Aayush Khanna joins as VP Programming for Unite8 Sports Channels
JioStar, ICC join forces to drive engagement for Women’s T20 WC
T20 Mumbai League onboards HELL as energy drink partner
Star captains take centre stage ahead of T20 Mumbai League season
Z locks India rights to FIFA World Cup ’26, ’30 & Women’s WC ’27
Sony LIV ups Mitesh Mehta to AVP, Pricing & Strategy – Sports
TCM Sports expands domestic cricket portfolio with long-term state association partnerships
Omnicom’s Acxiom Fan Graph to give brands more complete insight of sports fandom
10yrs of Hero MotoSports Team Rally; Dakar Rally p’ship extended for 5 years
Golf can drive growth of tourism, youth development: PGTI chief