Ajinkya Rahane is Sports Ambassador for India for Imagineear
Activewear brand TechnoSport raises Rs175cr from A91 Partners
UFC inks multi-yr global mktng partnership with nanotech firm
JioCinema sets new 620m reach benchmark during IPL 2024
Hisense scores VAR screen provider rights for EURO 2024
ICC extends assn with FanCraze to launch Web3 fantasy game
After 71 IPL games, 117 new brands, 34 new categories: TAM Sports
RuPay launches contactless payment collectible for IPL playoffs, final
IPL 2024 to generate $99m in sponsorship revenue: Study
‘It was our most viewed World Cup ever on YouTube’: Sundar Pichai
InsuranceDekho enters cricket sponsorship with India’s Zimbabwe T20Is, Sri Lanka Tests
Lalit Modi announces return to India after tribunal relief in 2009 IPL South Africa case
Gen Z sports fans drawn by celebrities, creators, brand experiences rather than game alone: study
Havas strengthens Play across Benelux with acquisition of SportVibes