Disney+ Hotstar announced Wednesday that the upcoming ICC Men’s T20 World Cup 2024 will be available to stream ‘Free on Mobile’ for those using the Disney+ Hotstar app.
Per an official release, this move underscores the streaming platform’s continued commitment towards making “sports more accessible to diverse audiences”.
Commenting on this, Sajith Sivanandan – head, Disney+ Hotstar India said, “By offering the ICC Men’s T20 World Cup 2024 for free on mobile, we aim to make the game of cricket more accessible, reach a wider audience across the country and ensure that none of the sporting action is missed. No sport works as a better catalyst than cricket in bringing people together. Last year’s Asia Cup and ICC Men’s Cricket World Cup, where we offered both tournaments for free on mobile, allowed us to serve newer audience segments helping us to significantly expand viewership.”
During the ICC Men’s Cricket World Cup 2023, streamed free on mobile via the Disney+ Hotstar app, concurrency records were broken five times, with the highest record of 59 million peak concurrency witnessed during the finals between India and Australia.
For the Cricket World Cup 2023, Disney+ Hotstar in collaboration with the ICC, introduced MaxView, offering users the option to stream matches on the go in vertical mode. With the upcoming ICC Men’s T20 World Cup, the platform will once again have an array of features to elevate the cricket watching experience.
The first match of the tournament will take place between USA and Canada on June 2, 2024 at 6:00 AM IST. The ninth edition of the tournament is being co-hosted by West Indies and the USA, with the event featuring 20 teams competing across 55 games for the right to be crowned T20 World Cup 2024 champions.
Watch the T20 World Cup 2024 LIVE and FREE on mobile starting June 2 on Disney+ Hotstar. The tournament will also broadcast LIVE on Star Sports Network.
