Duroflex, a sleep solutions provider, announces its partnership with the Royal Challengers Bengaluru for the ongoing IPL T20 season 2024 as its official sleep partner. Drawing upon their expertise in sleep science, Duroflex is dedicated to empowering players for optimum recovery by providing them with innovative sleep technology, ensuring ideal rest.
This partnership marks a milestone for Duroflex as it aligns with the brand’s commitment to promote better sleep and overall health. The players will exclusively be using Duroflex’s mattress from their signature Duropedic range throughout the tournament, echoing the recommendation made by Virat Kohli. To further enhance the comfort of the players, the brand aims to replace all recliners in the team’s changing room with Duroflex’s recliners providing the players an ultimate relaxing experience and allowing them to destress.
Duroflex will also be launching an exclusive RCB limited edition mattress along with pillows as a part of this association. A dedicated exclusive space will be set up at the stadium for the fans called the ‘Duroflex Zone’ that will allow them to experience the calming Duroflex touch.
