NEW DELHI : German sportswear maker Puma SE on Tuesday announced the elevation of the company’s current India managing director, Abhishek Ganguly as general manager Southeast Asia, expanding Ganguly’s role to key growth markets of Malaysia, Thailand, Vietnam, and Singapore.
Ganguly will continue to work out of the company’s India head office in Bengaluru and will continue to oversee the sportswear retailer’s India business where he joined as director, sales and marketing in 2006.
In an email sent to employees and partners accessed by Livemint, Bjørn Gulden, chief executive officer of Puma SE, announced that the sportswear maker’s Southeast Asia operations will now become part of its larger EEMEA (Eastern Europe, Middle East, and Africa region) business region.
“The Puma board has decided that the area PUMA Southeast Asia will become part of the region EEMA which is led by our general manager Arne Freundt. This ensures that the area gets the required focus and attention that is needed to support the strong growth and also ensures seamless front-and back end responsibilities,” Gulden’s email stated.
He also announced that within the region, EEMEA, Ganguly would take on the added responsibility of managing Puma Southeast Asia as general manager India, and SEA.
“While, Ganguly will oversee the future development of PUMA SEA, he will continue to be managing director, India, based in Bengaluru. A dedicated general manager for Puma Southeast Asia based in Singapore will report in to Ganguly,” he stated.
The move makes Ganguly the first India-based manager to get a larger global portfolio within the PUMA system.
