MUMBAI: The RuPay Pro Volleyball League, which tipped off in Kochi on Saturday, took to its official Twitter handle to announce Hyderabad-based Penna Cement had joined its growing list of sponsors.
PVL’s tweeted: “The #RuPayPVL serve just got an upgrade! Happy to announce @PennaCementInd as our official SuperServe Sponsor. Welcome to the RuPay Pro Volleyball Family 🙂 #ThrillKaCall.”
Founded in 1991, Penna Cement has established itself as one of the most trusted cement brands in the country, with significant footprints in southern and western India. Incidentally, all the six teams in the PVL are from these two regions itself.
The brand will be showcased after every ‘SuperServe’, which is any ace served by a player. The unique format ensures that a team gets two points rather than the usual solitary point for the same.
The league’s other sponsors and partners include RuPay, Gulf Oil, Peter England, Nippon Paints India, Carnival Cinemas, MyTeam11, Mera Hoardings, Paytm and Insider.in.
