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Skechers names alum Vipul Rawal as head – strategy, digital

Skechers has appointed Vipul Rawal as head of strategy and business insights, and digital and omni business head

For Rawal, the development marks a return to a company he was with for seven years during an earlier stint. 

Rawal shared the news of his rejoining Skechers via a LinkedIn post.

“Coming back feels less like starting a new chapter and more like coming home. Some places stay with you long after you leave — not just for what you did there, but for how they made you feel. For me, Skechers has always been one of those places,” he mentioned in the post. 

Prior to rejoining Skechers, Rawal held key leadership roles across various organisations. From June 2023 to June 2025, he served as head of operations excellence at Tata CLiQ Fashion. Before that, from July 2022 to June 2023, he was vice president of strategy and transactions at EY. Rawal had earlier spent over seven years, from June 2015 to July 2022, with Skechers India as deputy general manager – corporate strategy.

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