SKECHERS has announced the launch of its official pickleball jersey in collaboration with the All India Pickleball Association (AIPA).
Central to the initiative is the newly introduced Skechers Pickleball Jersey, developed specifically for competitive match play. Constructed from lightweight, breathable performance fabric, the jersey is designed to enhance mobility, optimise moisture management and provide lasting comfort on court.
The launch campaign features Skechers brand ambassadors Sonu Kumar Vishwakarma and Vrushali Thakare, alongside pickleball athletes Anuja Maheshwari and Ritam Chawla.
Complementing the apparel release, Skechers also offers a dedicated pickleball footwear range engineered for improved grip, responsive cushioning and on-court stability.
Skechers South Asia CEO Rahul Vira said, “Pickleball in India is at an exciting inflection point, and at Skechers, we see its immense potential as a competitive, high-performance sport. Our association with AIPA and the launch of our dedicated jersey reflect our commitment to supporting athletes with products engineered for serious play. We are focused on contributing meaningfully to the sport’s long-term growth and helping elevate competitive standards across the country.”
