LONDON: Disney Star has appointed CricViz as the network’s data analysis and insights partner for the upcoming 2024 IPL and ICC Men’s T20 World Cup.
CricViz will partner with the broadcaster for the first time, and as part of the agreement, Disney Star will benefit from the expertise of CricViz analysts, who will utilise the CricViz database and data-mining products to assist in every aspect of the presentation. CricViz analysts will work closely with Disney Star’s production and commentary teams across live broadcasts and provide insights to power on-screen graphics and analysis for pre- and post-match shows.
The addition of CricViz’s analysis and insights to the broadcast means the network can offer a differentiated understanding of matches to their audience. CricViz’s ability to deliver stories underpinned by data will provide viewers with a fresh and unique narrative to support the high-octane action on the field.
Michael Kivido, managing director of CricViz, said: “The opportunity to work with Disney Star for two of the biggest Men’s T20 tournaments in 2024 is incredibly exciting for CricViz. This partnership will provide a platform for CricViz and Disney Star to showcase how world-leading data and analytics can enhance the broadcast and tell unique stories for cricket fans at every level.”
