MUMBAI: Ayurvedic wellness brand moha: announced Tuesday its association with cricket star Surya Kumar Yadav, fondly known as SKY, as brand ambassador.
Per an official release, Surya’s journey to and stature as an international cricket star while staying true to his roots makes him the “perfect fit for our moha: which shares the same core belief. His dedication to peak performance on the cricket field resonates with moha:’s mission to provide high-performance standards in personal care”.
Dr Ram H Shroff, director of Charak Pharma, parent company of moha:, shared his enthusiasm, stating: “We are delighted to join forces with SKY as we share common values of trust, reliability, and excellence. moha: Sunscreen Spray, a first-of-its-kind Indian sunscreen spray is a testament to our commitment to innovation and quality.”
moha: has carved a niche for itself in the skincare industry by blending traditional ayurvedic wisdom with modern scientific advancements. Their range of products, from face washes to moisturizers and hair care essentials, is designed to promote overall skin health and wellness.
The release further adds: “This exciting “partnership between moha: and Surya Kumar Yadav heralds a new era of innovation and performance in personal care, promising consumers top-notch products backed by SKY’s endorsement of excellence and moha:’s legacy of quality.”



