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Tommy Hilfiger unveils Spring Summer collection with Checo Pérez

TOMMY HILFIGER Watches & Jewellery has introduced its Spring Summer 2026 collection, presenting a new range of timepieces that blend modern craftsmanship with the brand’s signature Classic American Cool aesthetic.

The season’s campaign is fronted by global ambassador Sergio Pérez, popularly known as Checo Pérez, bringing the energy and precision of Formula 1 to the forefront of the collection.

Leading the men’s lineup is the Bank chronograph, a bold timepiece featuring a 44mm chronograph case, aluminium pusher guard, and tachymeter bezel. Powered by a Japanese chronograph movement, the watch combines technical precision with contemporary styling and is available with integrated bracelets or genuine leather straps.

The men’s range also introduces designs such as the TH Oxford, inspired by the brand’s classic Oxford shirt and distinguished by its textured dial pattern. Together, the models reflect the label’s focus on timeless design with a modern edge.

The women’s collection is fronted by Leni Klum, who brings fresh energy to a preppy range that blends glamour with a playful spirit. The Spring Summer 2026 Women’s Watch and Jewellery Collection highlights modern femininity through refined silhouettes and detailing.

At the centre of the women’s lineup is the Norah, a delicate 22mm timepiece featuring a slim two-tone case and navy patterned dial accented with Roman numerals, designed for understated elegance.

Shot against a backdrop of vintage cars and effortless sophistication, the campaign captures the spirit of modern motorsport. The Spring Summer 2026 Watches collection is manufactured by Movado Group under licence from Tommy Hilfiger and is distributed in India by Titan Company Limited.

Pérez said, “I’ve been a fan of TOMMY HILFIGER since my childhood. The brand’s classic heritage style feels natural to me — relaxed, confident and easy to wear. This watch collection blends modern innovation with the quality and tradition TOMMY HILFIGER is known for.”

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