AIR INDIA EXPRESS has come on board as the Official Airline Partner for all Procam International races, beginning with the TCS World 10K Bengaluru 2026. The partnership focuses on enhancing the complete runner journey, extending beyond race day to seamless travel experiences.
Air India Express and Procam have introduced a unique ‘Runner’s Passport’ experience that highlights the journeys runners undertake across cities and years. The initiative encourages participants to ‘Run Bengaluru, Fly Xpress’ with flight discounts of up to 20%, a media release said. Each participant will receive a specially designed passport at the Expo, which transforms into a personal keepsake across the running season. Upon successful completion of their race, runners will earn an exclusive stamp—distinct for every distance—with the World 10K in Bengaluru featuring a signature colour stamp. On Race Day, at the venue, Air India Express will further support runners through baggage management services, allowing participants to focus entirely on their run without logistical concerns, the release said.
Siddhartha Butalia, CMO, Air India Express, said, “At Air India Express, we celebrate journeys that bring people closer to their passions. Our partnership spanning the major marathons in our hubs of Bengaluru, Delhi, Kolkata and Mumbai, reflects that spirit. A marathon is as much about the journey as the finish line, and we are delighted to support runners with seamless connectivity and curated travel benefits, making every journey memorable, on ground and in the air, while encouraging runners to explore more and experience more”.
Speaking about the association, Vivek Singh, Joint Managing Director, Procam International, said, “We are delighted to welcome Air India Express as the Airline Partner for the TCS World 10K Bengaluru 2026 and for all Procam International events. Our platforms bring together participants from across cities and countries, and seamless connectivity plays an important role in enabling that experience. With Air India Express on board, we look forward to making the journey to Bengaluru more convenient for runners and further enhancing the overall participant experience.”
