Ad volumes up 4%+; Google top advertiser in IPL 2026: TAM Sports
Rohit Potphode is dentsu India managing partner – sports, gaming, esports,
Zaggle signs Ayush Mhatre as brand ambassador
BKT is title sponsor for Oz–India Men’s ODI, T20I series
Media consolidation, RMG ban drags IPL value down: research report
NBA unveils multi-platform streaming service, reimagined NBA TV
Cornerstone Meraki Endeavour launched for non-cricket talent
APL concludes inaugural season, elevates Indian archery’s global profile
Sachin’s SRT10 sets sights on global expansion with ‘Ten X You’: Report
Smriti, Jemimah front Hyundai’s Women’s T20 World Cup campaign
Esports Fndn opens applications for ’26 creator prgm; offers $2m in rewards
Rugby India renews ball, equipment partnership with Wintex
Unilever Personal Care unpacks its FIFA World Cup 2026 sponsorship vision
F1 & FIA extend long-term partnership with Pirelli until 2028
