NEW DELHI: Chemin Esports, an Indian esports organization, has assigned its communications mandate to Mavcomm Consulting.
The mandate involves the positioning of the pivotal role that Chemin Esports plays in enhancing the esports eco-system of India even as it helps talented esports athletes achieve their maximum potential by providing them a platform to build and advance their careers. The mandate will also emphasize on furthering the awareness levels of esports in the country.
Commenting on the mandate, Ishan Verma, founder, and director of Chemin Esports and a passionate player himself, said: “esports is still at a nascent stage in India and the awareness levels of the tremendous potential that the domain offers is low. Our objective is to go beyond the positioning of Chemin esports itself into the evangelization of esports in the country. Our dream is to win medals for India in esports in some of the most challenging global esports tournaments. We have found a strong partner in Mavcomm Consulting who bring a sound knowledge of the esports sector and understood the Chemin esports ethos perfectly.”
Elaborating on Chemin esports vision, Diptanshu Saini, Managing Director at Chemin says, “We intend to educate the audiences in India about the important role that esports can play in offering a whole new career option to not only players but the supporting eco-system right from individuals such as Coaches and Team managers up to streaming organizations and tournament organisers. The awareness campaigns to be planned and managed by Mavcomm Consulting will help in telling the esports story to the right stakeholders.”