InsuranceDekho enters cricket sponsorship with India’s Zimbabwe T20Is, Sri Lanka Tests
UKK appoints RISE as b’cast prodn partner, league consultant
adidas’ biggest-ever commitment to Indian women athletes
Tata Motors launches its iconic flagship SUV – the all-new Safari
Gujarat Titans unveils team logo in the metaverse
WWE names Fiterman Sports official autograph partner
Gatorade announces equal opportunities initiative Fuel Tomorrow
adidas adds manika batra to India athletes roster
ViacomCBS to become ‘Paramount’, targets 100m+ DTC subs by ’24
‘It was our most viewed World Cup ever on YouTube’: Sundar Pichai
Lalit Modi announces return to India after tribunal relief in 2009 IPL South Africa case
Gen Z sports fans drawn by celebrities, creators, brand experiences rather than game alone: study
Havas strengthens Play across Benelux with acquisition of SportVibes