ECB grants one-year betting sponsorship exemption for The Hundred
PUMA adds Mumbai City to kit partner deals with CFG clubs
Kerala Blasters extends with Reyaur Sports as kit partner
Mastercard renews UEFA Champions League partnership
Liverpool seals multi-yr deal with Expedia as principal partner
CarDekho launches new campaign with Rahul Dravid, Mahesh Babu
EB rebrands as Sporting Club East Bengal, unveils new logo
Young Blasters team with Sporthood for grassroots dev prgm
Vega enters men’s grooming arena; Rohit brand face
Former World No. 1s headline World Padel League S4 squads; tickets go live
Jiostar, TNT Sports, Willow, Cricbuzz are ETPL broadcast partners
Gianni Infantino confirms FIFA will assess 64-team World Cup proposal
UPT20 S4 from Aug 14 in 2 host cities; Raina continues as brand ambassador
CSK and Stephen Fleming bring 17-year iconic IPL partnership to an end
