Pat Cash partners with Urban Turf Solutions to launch new signature tennis surface
Visa expands support for Paralympic athletes
Overwatch League 2019 playoffs, finals: Xfinity presenting sponsor
New I-League entrant TRAU FC announces title sponsor
PV set for brand endorsement Gold in countdown to Olympics
AFI ropes in Nestlé’s Milo as NIDJAM title sponsor
BCCI awards partner rights to Dream 11, Hyundai, LafargeHolcim
AFC appoints Andrew Rogers as commercial director
BKT scores global agreement with LaLiga
FanCode secures India digital streaming rights for Lanka Premier League 2026
ICC elects Palani, Usmani, Rudie van Vuuren in board reshuffle
ICC Women’s T20 World Cup 2026 sets new global standards for women’s cricket
MLB makes SKY India brand ambassador; renew JioStar media rights agreement
8Bit Creatives becomes KICK’s first official creator agency partner in India
