JKC Sports, Bridge Federation of India sign MoU to develop, professionalise the sport
AEG, Amex expand 2 decade long partnership
MI extends Mighty Indians IP with slate of 20+ 3D webisodes
Revenant Esports signs Monster as official energy drink partner
Nike, Sisters in Sweat partner to boost women’s sports participation
PGTI season resumes with first Coal India Open
Bisleri teams up with IRF as hydration partner for ’25 season
Pro Panja scores Royal Enfield Bullet as season 2 mobility partner
Telangana govt, Anil Kumble ink MoU to integrate academics, sports science, talent identification
ATP announces global launch of Aces: The ATP No. 1 Club docuseries
ESPN launches fan-centric engagement hub Fan House
One8 launches shoe inspired by Virat Kohli’s Test runs
AIFF approves revised constitution; ISL dates announced; name change to FFB to be submitted
TAM Media Research, VTION launch CTV Ad Pulse; audience measurement to CTV advertising
