8Bit Creatives becomes KICK’s first official creator agency partner in India
HP Lubricants partners Hero Men’s Asia Cup Rajgir 2025
AEG, Amex expand 2 decade long partnership
MI extends Mighty Indians IP with slate of 20+ 3D webisodes
Revenant Esports signs Monster as official energy drink partner
Nike, Sisters in Sweat partner to boost women’s sports participation
PGTI season resumes with first Coal India Open
Bisleri teams up with IRF as hydration partner for ’25 season
Pro Panja scores Royal Enfield Bullet as season 2 mobility partner
Australia backs India’s 2036 Olympics bid; unveil Sports Collaboration Roadmap
Big Bash to make history with season-opening match in Chennai; PMs announce it
AIFF asks all 14 ISL clubs to confirm participation by July 20 with ₹55 lakh 1st instalment
Telangana govt. to support Archery Premier League; gives it marquee event status
191-strong contingent for Glasgow CWG cleared; no funding for IOA EC members
