Jerai Fitness brings new competitive fitness format with ‘Last One Standing’
TechnoSport launches brand film; focus on everyday fitness
Zydus Wellness enters sports hydration; Milind Soman brand ambassador
IIS, RFI launch women’s rowing programme
SRT10 Altevol CoE to launch cricket academy in Ahmd
SAI strengthens athlete development pathway
PT Usha calls for athlete-first governance in Indian sport
MOC approves support for Yuki Bhambri, Sumit Nagal
Nike After Dark Tour to return to Mumbai
Amul expands intl football portfolio with Spain deal, extends Argentina assn
TVS NTORQ celebrates football’s spirit with ‘The Streets Remember’ campaign
CW Youth Games ’27 brand identity unveiled by host nation Malta
F1 CEO Stefano Domenicali highlights growth plans and future opportunities in India
Formula 1, Fever join forces to simplify event access for fans