HYROX India announces Frido as partner for Delhi and Mumbai competitions
Royal Stag gets fan activation going for Asia Cup
adidas renewal signals Osaka’s entry into money stakes top tier
Rooter to treat its fans with #AakashVani during Asia Cup
Star unleashes powerful Pro Kabaddi 6 promo campaign
Hero confirms Virat Kohli as brand ambassador
ISL Season 5 campaign pivot is fan support as critical factor
Dominic Thiem’s matches to be live streamed by KiaÂ
Inaugural Rs5m QA InfoTech Open tees off in Noida
6 nations each to compete in men’s, women’s T20 in LA Olympics; rankings key for entry
PCB moves to strengthen PSL with independent financial and governance model
IAMAI names Ishan Chatterjee as new Digital Entertainment Committee chairman
Celebrity-led advertising sees 24% decline on CTV during IPL’26: TAM Sports
