‘It was our most viewed World Cup ever on YouTube’: Sundar Pichai
playR continues merchandise partnership with CSK, Sunrisers; adds LSG
Sony Sports Network acquires Indian Football League media rights
RCB sponsor Sun Pharma launches new brand film to leverage partnership
Delhi Capitals title sponsor Hero Fincorp launches new campaign
Visa, HDFC Bank partner for FIFA WC26 credit card
JSW Sports gets 3-year mandate to transform Bengal Pro T20 League
Netflix signs on as MI ent partner, bets on short form IPL content
MCA honours Shastri, Sardesai, Solkar, Edulji at Wankhede stadium
InsuranceDekho enters cricket sponsorship with India’s Zimbabwe T20Is, Sri Lanka Tests
Lalit Modi announces return to India after tribunal relief in 2009 IPL South Africa case
Gen Z sports fans drawn by celebrities, creators, brand experiences rather than game alone: study
Havas strengthens Play across Benelux with acquisition of SportVibes
