After BBL opener in Chennai, CA chief talks up hosting Ashes Test in India
Budweiser launches ‘In the Hands of Fans’ T20 WC campaign
Indian Racing Festival brings Street Racing to Goa on 14-15 Feb
WPBL partners Sony LIV for streaming of season 2
ting announces dedicated sports marketing vertical
Whisper partners Jemimah to spotlight Period Panty product
Deakin named Best Foreign Uni for Sports Education in India
Emirates returns to Hero Dubai Desert Classic as official partner
UFC, Meta strike naming rights partnership for Apex venue in Vegas
M+C Saatchi Sport & Ent ups Laura Coller to global COO in leadership rejig
Indian Padel Tour 2026-27 scores Mercedes-Benz as title partner
Sports Commune terminated; IPG to run Jaffna Kings for LPL ’26 remainder
ITW Universe onboards multiple brands for Zim, Lanka series