InsuranceDekho enters cricket sponsorship with India’s Zimbabwe T20Is, Sri Lanka Tests
ICC, FanCraze launch into cricket metaverse with Crictos
NBA’s Adityan Kayalakal joins BYJU’S brand & creative strategy team
World Esports Cup 2021: Rap Song released
IGT scores WWE licensing rights for omnichannel lottery games
US investment firm makes 2nd effort to enter T20 event arena
BCCI issues stadium signage RFP for IPL, intl, domestic events
WATConsult bags digital creative mandate for Cricbuzz Plus
My11Circle inks 3-yr deal as lead sponsor of Lucknow IPL team
‘It was our most viewed World Cup ever on YouTube’: Sundar Pichai
Lalit Modi announces return to India after tribunal relief in 2009 IPL South Africa case
Gen Z sports fans drawn by celebrities, creators, brand experiences rather than game alone: study
Havas strengthens Play across Benelux with acquisition of SportVibes