InsuranceDekho enters cricket sponsorship with India’s Zimbabwe T20Is, Sri Lanka Tests
Howzat acquires title rights to Legends League Cricket
PUMA ambassador Usain Bolt talks ‘Only See Great’
No. of sports personalities up 111% in WC’21 over WC’16: TAM
Pro Panja League partners with NFT platform Colexion
SPN acquires broadcast rights to Legends League Cricket in India
Dhani signs on as PKL Strategic Time Out partner
Shastri features in Star Sports promo ahead of India-SA Test series
Iodex launches influencer campaign with Sunil Chhetri, others
‘It was our most viewed World Cup ever on YouTube’: Sundar Pichai
Lalit Modi announces return to India after tribunal relief in 2009 IPL South Africa case
Gen Z sports fans drawn by celebrities, creators, brand experiences rather than game alone: study
Havas strengthens Play across Benelux with acquisition of SportVibes
