MUMBAI: Arriving in India, nephew of arguably the greatest Formula 1 race drive of all time - Ayrton Senna, Bruno Senna, Gillette Fusion’s global brand ambassador is all set to race for the first time on Indian soil. The Formula 1 race in New Delhi in October is the first-ever F1 race to be held in India and has already generated tremendous excitement among fans.
An enthusiastic Bruno Senna was equally happy on his maiden voyage to India, upbeat about his racing prospects for the season with Lotus Renault. As Gillette’s global brand ambassador, Bruno was excited that the Gillette Fusion razor is NOW AVAILABLE in India.
Bruno Senna, Gillette Brand Ambassador and Formula One Lotus Renault GP driver; share his experience of Gillette Fusion, "In Formula One, precision is the key to success. The super fine tolerances between mechanical components and the constant effort to reduce aerodynamic drag and maximize downforce are major factors in any team's success."
"Gillette makes similar efforts to reduce friction when shaving and make it a more comfortable experience for all men. With the comfort of Fusion’s 5 blades and the precision of 1, the Gillette Fusion shaving system is the best shaving technology in India currently. Like most guys, I like maintaining a clean shave. In fact, it even makes me more confident when I am racing. As Gillette’s global brand ambassador, I am truly happy that now Indian men will also get to experience the comfort of a Gillette Fusion shave.”
Also commenting on the Gillette Fusion shaving system, Sharat Verma, Marketing Manager, Gillette, said, “The launch of the Gillette Fusion range, which is Gillette’s best shaving system in India is in line with our purpose of touching and improving more lives. The Fusion shaving system with five blades in front and a precision trimmer on the back is a step change vs Mach 3 and delivers Gillette’s closest and most comfortable shave.
"Priced at just Rs.299**, Gillette Fusion Razor and Fusion Shaving Gel guarantee an unparalleled shaving experience through a next generation shaving technology at an affordable price. We are excited to have our international brand ambassador and Gillette Fusion loyalist Bruno Senna with us in India. Gillette has always been associated with winners and we are confident that Bruno will do exceedingly well in India. We wish him all the very best in India’s first-ever Formula 1 race.”
Gillette Fusion is the first shaving system for Indian men that offers the ‘comfort of 5 blades the precision of 1 by combining revolutionary blade technologies in the front and on the back of a single shaving cartridge to deliver the best manual shave in India. Fusion system razor is available in retail outlets across the country at an attractive price of Rs 299** only. Fusion Hydra Gel is also available at Rs 299. Gillette Fusion stands unique with its break through 5 blade Shaving Surface technology and 1 precision trimmer for the tricky shaving areas, assuring an unparalleled shaving experience.