Tilt Brand Solutions

Dream11 launches IPL mktg campaign

Last updated : Mar 28, 2019 17:03
SportzPower Team
Mar 28, 2019 12:03

MUMBAI: The official fantasy cricket partner of the IPL 2019, Dream11 recently launched its integrated marketing campaign ‘Ye Game Hai Mahaan’.

The ad films were conceptualised and executed by Tilt Brand Solutions. It made six promotional videos in six different languages which put the spotlight on the fans and celebrate the passion that makes them go out of their way to play the game of cricket. Among the 50 million+ users on Dream11, 85 per cent play the sport.

Mar 15, 2019 12:03
Tilt Brand Solutions to create Dream11’s advertising plan for IPL 2019
MUMBAI: Dream11, India’s largest online fantasy sports and gaming platform, has appointed city-based creative agency Tilt Brand Solutions to build its communication programme for the upcoming Indian Premier League (IPL) 2019 season.
Sep 18, 2018 11:09
Kedar Teny
Kedar Teny quits Sony, joins agency start-up as CSO
MUMBAI: A little over a year after Kedar Teny joined Sony Pictures Networks India's (SPN) sports cluster as senior vice president, marketing and on-air-promotions (OAP), he has moved on to a creative agency start-up - Tilt Brand Solutions - as chief strategy officer. Teny came on board SPN last July from McDonald's, where he was director of marketing and digital.
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