Brands

May 12, 2023 19:05
MUMBAI: The National Basketball Association (NBA) has announced that two-time NBA champion and Naismith Memorial Basketball Hall of Fame member Ray Allen is visiting India from Friday, May 12 – Tuesday, May 16 as part of the league’s continued efforts to grow the game of basketball in the country.  
May 12, 2023 19:05
NEW DELHI: Cricket icon Virat Kohli admitted that breaking Sachin Tendulkar’s record of 49 ODI centuries would be an emotional moment for him, whereas Indian football team skipper Sunil Chhetri revealed why he thought of giving up on football at the age of 17 as PUMA’s Let There Be Sport documentary series unfolds never-heard-before stories of India’s top sporting legends.
May 11, 2023 20:05
MUMBAI: JioCinema, the Official Digital Streaming Partner of TATA IPL 2023, said that it has clocked over 1300 crore+ video views in the first five weeks and that on its fan-centric presentation the average time spent per viewer per match touched 60 minutes.
May 11, 2023 19:05
MADRID: LaLiga has not only maintained its position in 2023 as one of the 50 most valuable organisations in the Spanish rankings but has also positioned itself as the organisation with the highest brand value in the sports industry this year, reaching its highest ever position in the Brand Finance España 100.
May 08, 2023 19:05
MUMBAI: International luggage brand American Tourister has launched a new campaign with brand ambassador Virat Kohli - "Born To Cross Boundaries". 
May 05, 2023 18:05
The Logo, jersey, mascot, torch and anthem of the Khelo India University Games (KIUG) 2022 was officially launched in Lucknow on Friday. The 3rd edition of the Khelo India University Games will take place from May 23 to June 3. 
May 05, 2023 18:05
BENGALURU: Royal Challenge Packaged Drinking Water, a surrogate brand of the Diageo Group, Friday announced its association with four Indian Premier League franchises - Royal Challengers Bangalore, Mumbai Indians, Sunrisers Hyderabad, and Rajasthan Royals - as an official partner for the ongoing IPL season. 
May 04, 2023 18:05
HERZOGENAURACH, Germany: PUMA and Formula 1 have signed an agreement which will make the sports company the official supplier at F1 races, granting the brand the right to produce F1 branded apparel, footwear and accessories. 
May 04, 2023 18:05
PUMA India has roped in Havas Media Group India as the sports brand's Media AOR.  As part of the mandate, Havas Media Group India will be overseeing the entire offline and online media service suit including digital, TV, print, radio, OOH and cinema mediums for PUMA. 
May 04, 2023 17:05
MUMBAI: TAM Sports has released the First update - TAM Sports-Celebrity Endorsement Report, which has analysed data from the first 29 games of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.