Brands

Jun 19, 2023 20:06
HERZOGENAURACH, Germany: Sports company PUMA has appointed Shirley Li as its new general manager in China as part of the company’s strategy to strengthen its business in this important market.
Jun 15, 2023 20:06
DELOITTE'S ANNUAL REVIEW of Football Finance says that European football market grew 7% to €29.5 billion over the 2021/22 season, due to record matchday and commercial revenues. The 32nd edition of the publication chronicles the 2021/22 season, as European football is set between the crossroads of some of the most pivotal regulatory changes that the game has ever seen, the report said.
Jun 14, 2023 20:06
HERZOGENAURACH: As part of the implementation of its strategic priorities, German sports company PUMA is reorganizing the global Marketing Organization. The decision lays the organizational foundation for further elevating the PUMA brand, one of the company’s three strategic priorities, a media release said.
Jun 13, 2023 19:06
MUMBAI: TAM Sports has released the FINAL update - TAM Sports-Celebrity Endorsement Report, which has analysed data for all matches of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
Jun 12, 2023 20:06
FORD IS SET TO return to endurance in the GT3 class. The American marque will be racing the Mustang – more specifically a competition version compliant with GT3 rules, based on the Mustang “Dark Horse” road-going model, a media statement said.
Jun 12, 2023 20:06
MUMBAI: Hansa Research’s IPLomania 2023 report has said that Shubman Gill, the Gujarat Titans’ opening batsman, has topped the ‘Emerging Cricketers Likeability’ list with 27 per cent of the study respondents choosing him to be the ‘most liked’ player during this season. Gill scored a cumulative of 890 runs over the course of 17 matches and also won the ‘Orange Cap’ of IPL 2023.
Jun 12, 2023 19:06
NEW DELHI: Hyundai Motor India Limited (HMIL) has signed cricketer Hardik Pandya as the brand ambassador for Exter, its sports utility vehicle (SUV). 
Jun 09, 2023 20:06
AB INBEV has extended its nearly 40-year partnership with FIFA as the official beer sponsor of the FIFA Women’s World Cup 2023 and the FIFA World Cup 2026.  The two tournaments will make history with notable firsts, providing AB InBev and its leading brands with new opportunities to brew excitement for fans all around the world, a media release said.
Jun 09, 2023 19:06
MONTREAL: Salesfloor, the customer engagement platform for unified commerce that combines immersive virtual shopping, clienteling and conversational AI, has announced its partnership with sports brand PUMA India. The partnership aims to bolster PUMA's customer relations by integrating and elevating its online and in-store experience with a unique personalized shopping service, a media release said.
Jun 07, 2023 15:06
MANCHESTER CITY FC (brand value up 13% to €1.51 billion) has achieved a historic milestone by surpassing Real Madrid CF (brand value down 4% to €1.46 billion) as the world's most valuable football club brand. The club’s brand value has seen a positive increase of 34% growth since the COVID-19 pandemic and has now reached an all-time high.