Endorsements

Beurer sets aggressive India growth goals; Sourav brand face

SportzPower Team

May 10, 2024 18:05

Read more about Beurer sets aggressive India growth goals; Sourav brand face
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BENGALURU: In a strategic move to enhance its footprint in the Indian home health and wellness sector, Beurer India Pvt. Ltd. Friday announced its ambitious expansion plans and unveiled cricket legend Sourav Ganguly as its brand ambassador.

The company also announced that they would be launching Blood Glucose Monitor Device which would be Made in India and would aim at transforming diabetes management in the country. The announcements were made at a press conference held here.

May 12, 2021 16:05

New Balance launches latest installment of 'We Got Now' global campaign

New Balance launches new 'We Got Now' global campaign instalment

BOSTON: American sportswear brand New Balance has unveiled the next chapter in its 'We Got Now' campaign: 'Impatience Is A Virtue', an intimate look into what drives Team New Balance athletes and fearlessly independent fans of the brand around the world to claim the 'now' and pursue their passions and dreams.

May 10, 2021 13:05

Avg ad volumes up 2% from 29 games played in IPL 14: TAM

MUMBAI: With the Indian Premier League having been suspended, TAM Sports has released its "final" TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the 29 games played of this year's IPL, and how it compares with IPL 13.

May 03, 2021 23:05

30+ new categories appeared in first 22 games of IPL 14: TAM

MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the first 22 games of this year's 14th edition of the Indian Premier League, and how it compares with IPL 13.

Apr 29, 2021 02:04

ASICS adds Ravindra Jadeja to brand ambassador roster

MUMBAI: Japanese sportswear brand ASICS has roped in cricketer Ravindra Jadeja as brand ambassador. The Team India and Chennai Super Kings all rounder "resonates well with the AISCS brand’s motive", an official release states.

Apr 26, 2021 21:04

Indian sports sponsorship in 2020 Rs58.94bn: GroupM

MUMBAI: GroupM ESP, the entertainment, esports and sports division of GroupM India, Monday released the sports sponsorship report for India 2020. The size of the Indian Sports Industry in 2020 is estimated at Rs 5894 crores (Rs 58.94 billion). This report takes into consideration - sponsorship spends, celebrity endorsement and media spends on sports properties.

Apr 26, 2021 19:04

Gymnastics icon Biles signs with Gap’s Athleta; ends Nike assn

SAN FRANCISCO: Four-time Olympic gymnastics champion Simone Biles has signed up with Gap Inc’s Athleta brand for a new apparel partnership, ending an almost six-year deal with Nike Inc.

Apr 22, 2021 19:04

Whitehat Jr collaborates with Kapil Dev for 'Swing Bowling XI'

NEW DELHI: EdTech company Whitehat Jr has collaborated with ace cricketer and former World Cup-winning captain Kapil Dev to "make learning fun and engaging".

Apr 22, 2021 18:04

Blitzpools adds 4 more cricketers to brand ambassador roster

MUMBAI: Blitzpools, among the ever growing list of fantasy sports platforms looking to make a play in the Indian market, has made four additions to its roster of cricketing brand ambassadors. Shardul Thakur, Rahul Tewatia, Shahrukh Khan, along with Mohammed Shami, will now represent Blitzpools.com.

Apr 20, 2021 18:04

Puma signs Washington Sundar & Devdutt Padikkal

BENGALURU: Global sports brand PUMA has signed a long-term partnership deal with two up and coming players, Washington Sundar and Devdutt Padikkal. The duo joins PUMA’s roster of cricketers that include Indian captain Virat Kohli; wicketkeeper-batsman KL Rahul; women’s national cricketer, Sushma Verma and legends like Yuvraj Singh.

Apr 20, 2021 16:04

Amstel ULTRA serves up global partnership with Rafael Nadal

AMSTERDAM, the Netherlands: Amstel ULTRA, the premium low-carb, low-calorie light beer, has recruited tennis legend Rafael Nadal as a global ambassador for its growing lifestyle product offerings, including Amstel ULTRA and Amstel 0.0.

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