Endorsements

IPL Biologicals, an agro-biological company, has appointed Yuvraj Singh as the company’s first-ever brand ambassador. 

This partnership signifies the next phase of growth for IPL Biologicals, aligning with the company’s recent rebranding and the introduction of its microbot technology, marking a significant milestone in its 30-year growth journey.

Sep 19, 2018 09:09
NEW DELHI: The Indian arm of German sportswear giant adidas announced here Tuesday the appointment of India's teenage track sensation Hima Das as its new brand ambassador. adidas is Das’s first endorsement deal. While financial terms were not disclosed, Mint reports Das's annual endorsement fee as between Rs 1-1.5 million, along with racing and training brand merchandise.
Sep 14, 2018 15:09
ZURICH: UEFA announced on Thursday that leading logistics company FedEx Express will continue to remain an official sponsor of the Europa League as per a renewed agreement that will last till 2021. The deal was brokered by UEFA’s exclusive marketing agency, TEAM Marketing AG. 
Sep 14, 2018 15:09
MUMBAI: The first of many, by the looks of things. Shortly after revealing on the Ellen DeGeneres TV show this week that she doesn't own a car, US Open champion Naomi Osaka landed in Japan and signed her first big deal after her historic win - with a big car company no less. 
Sep 12, 2018 16:09
MUMBAI: US Open champion Naomi Osaka is reportedly set to renew her sponsorship deal with German sportswear giant adidas, which is coming to a close at the end of the year, for an astronomical $8.46 million per year. The monster deal, reported by UK's Times, would be the third richest sponsorship deal in women’s tennis and the highest payout adidas has ever handed to a female tennis player. 
Sep 11, 2018 18:09
NEW DELHI: Hero MotoCorp Ltd., the world’s largest two-wheeler manufacturer, Tuesday confirmed Team India captain and world's highest paid cricketer Virat Kohli as its brand ambassador. Neither financial terms, nor the duration of the association were revealed.
Sep 10, 2018 18:09
MUMBAI: After de-linking from cricket associations in the Indian market for the last five-plus years, Hero MotoCorp Ltd is reportedly set to announce a big bang return with the signing of Team India captain Virat Kohli as brand ambassador. 
Sep 10, 2018 17:09
BENGALURU: The Samsung-owned technology firm Harman named Indian badminton ace PV Sindhu as brand ambassador Monday for its new range of specialized sports range of earphones, JBL Endurance. The range includes four new earphones - RUN, SPRINT, JUMP and DIVE. 
Sep 01, 2018 16:09
PUNE: Former India captain MS Dhoni continues to be a huge favourite amongst marketers in the country and abroad as well as he has signed a 3-year deal with German cybersecurity company, WardWiz worth Rs 150 million, Economic Times reports. WardWiz has its India operations in the city of Pune and offers security solution products for both PCs and mobiles.
Sep 01, 2018 13:09
MUMBAI: Indian fashion brand Sin Denim released an all-new TVC called ‘Game Changer’ on Saturday featuring its brand ambassador and cricket star Hardik Pandya.
Aug 30, 2018 12:08
MUMBAI: Sun Pharma, India’s largest specialty generic pharmaceutical company announced on Wednesday that cricket captain Virat Kohli will be the new brand ambassador for its newest product in the market, Volini Maxx which is said to be the strongest pain relief spray in the country. A 360 degree marketing campaign featuring Kohli went live as well on platforms such as YouTube.