Mercedes F1 team signs multi-year partnership with AI firm Vercel
Mumbai City FC extends content partnership with Gozoop
IOC rewards Hima Das with ‘Grade A’ officer post
Bellator MMA, 50 Cent ink licensing, promo deal
Jockey scores its 1st assn with sports franchise in India
Edelweiss adds Hima Das to women athletes roster
ISL Season 5 to hit new revenue, broadcast heights
JSW Sports goes public on talent mgmt foray with Bajrang signing
LaLiga, Unilever ink global sponsorship deal for Clear Men, Rexona brands
OnePlus launches Campus Dominate gaming 3rd edition; 8 cities, 16 univs
PCB, Saudi Cricket Fed. sign MoU to build international cricket stadium in Jeddah
India continues to top Athletics Integrity Unit’s global list of dope offenders
Bundesliga and Zee Entertainment enter a multi-year media partnership for India
FICCI sports delegation to France focus on infrastructure, talent initiatives