Basketball

The NBA has debuted its new campaign, "Playoff Mode. It’s a Thing", which is now streaming across all NBA's social platforms and on the NBA App. 

The campaign premieres on TNT during the 2024 SoFi NBA Play-In Tournament, which tips off with the Los Angeles Lakers taking on the New Orleans Pelicans, followed by the Golden State Warriors visiting the Sacramento Kings, as each team competes to secure a spot in the 2024 NBA Playoffs.

Feb 22, 2020 11:02
MUMBAI: The National Basketball Association (NBA) and the ACG Worldwide Group Friday announced the launch of the fifth edition of ACG-NBA Jump, India’s first national basketball scouting program.  
Feb 17, 2020 14:02
DAKAR, Senegal: The Basketball Africa League (BAL) Sunday announced the 12 club teams from 12 African countries that will compete in the league’s inaugural season, which will tip off Friday, March 13 at the Dakar Arena in the Senegalese capital:  
Feb 17, 2020 14:02
CHICAGO: NBA commissioner Adam Silver announced Sunday that the Kia NBA All-Star Game MVP Award has been permanently named for the late Kobe Bryant, an 18-time All-Star who won a record-tying four All-Star Game MVP awards.
Feb 14, 2020 16:02
SACRAMENTO, CA: The Sacramento Kings Thursday announced a partnership with Intel to launch a new research and development (R&D) site at Golden 1 Center. 
Feb 14, 2020 15:02
NEW YORK: Global sports company PUMA officially announced a multi-year partnership with Grammy-winning artist J.Cole with a short film and TV commercial that was concepted and co-directed by Cole himself. 
Feb 13, 2020 17:02
WASHINGTON: Indian corporate Mahindra has announced an agreement with US management firm Monumental Sports and Entertainment (MSE) to become an Official Partner of the Washington Wizards (NBA) and Washington Capitals (NHL).
Feb 11, 2020 18:02
NEW YORK: Hennessy, the world’s best-selling Cognac, and the National Basketball Association (NBA) announced a multiyear partnership that makes Hennessy the Official Spirit of the NBA, Women’s National Basketball Association (WNBA) and USA Basketball.  
Feb 08, 2020 13:02
NEW YORK: The National Basketball Association (NBA) and the International Basketball Federation (FIBA) Friday announced the top 64 boys and girls from 34 countries and regions who will travel to Chicago for the sixth annual Basketball Without Borders (BWB) Global Camp, which will be held Friday, February 14 – Sunday, February 16 at Quest Multisport as part of NBA All-Star 2020.
Jan 31, 2020 15:01
MIES, Switzerland: The International Basketball Federation announced Thursday that Bengaluru will host the FIBA 3x3 Olympic qualifying tournament from March 18th to March 22, 2020. "We are excited to welcome teams from 36 different countries to Bengaluru, a city which has played host to successful FIBA competitions in recent history", said BFI president Govindaraj Kempareddy.
Jan 27, 2020 12:01
NEW YORK: NBA and Los Angeles Lakers legend Kobe Bryant died in a helicopter crash Sunday in Calabasas, California.  Bryant's 13-year-old daughter Gianna and seven others on the same flight were also killed.  Bryant, 41, leaves behind a wife, Vanessa, and three surviving daughters - Natalia, Bianka and Capri, who was born only last year.