Data Analytics

IPL viewership on Disney Star up 18% at 475m after 34 matches

thomas1

Apr 26, 2024 20:04

Read more about IPL viewership on Disney Star up 18% at 475m after 34 matches
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Disney Star has achieved a cumulative reach of 475 million viewers accompanied by 245 billion minutes of total watch time, a growth of 18% in consumption compared to the previous edition, according to the latest data released by BARC.

The broadcaster has also recorded a growth of 5% on TV reach for live broadcast compared to the previous highest recorded in 2019. Disney Star also witnessed a growth of 19% in TVR for the first 34 matches compared to the previous edition.

Apr 06, 2022 00:04

E-com gaming dominates advertising in 1st 5 games of IPL 15: TAM

MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 15 Advertising Report, which has analysed data from the first 5 games of this year's 15th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 14.

Mar 31, 2022 10:03

TV ratings company Nielsen sold to PE consortium for $16bn

NEW YORK: Nielsen Holdings plc Tuesday announced that it has entered into a definitive agreement to be acquired by a private equity consortium led by Evergreen Coast Capital Corporation, an affiliate of Elliott Investment Management L.P., and Brookfield Business Partners L.P.

Mar 29, 2022 18:03

IPL remains TV-first but engagement higher on digital: Study

MUMBAI: Havas Media Group India has partnered with YouGov, a global research and analytics agency, for its syndicated study ‘Hi-Cricket’ that helps advertisers measure the impact of their ads during the Indian Premier League (IPL) 2022. Hi-Cricket is the flagship property of Havas Sports & Entertainment.

Mar 29, 2022 13:03

Byju’s, Tencent most active TMT firms in M&A mkt during 2021: Study

LONDON: Think and Learn (Byju’s) and Tencent have emerged as the most active media and telecom (TMT) companies across the global merger and acquisition (M&A) market during 2021. They acquired six and four TMT companies (in deals with a disclosed value ≥ $50m), respectively, reveals GlobalData, a leading data and analytics company.

Mar 25, 2022 20:03

Shashi Sinha elected new BARC India chairman

MUMBAI: Shashi Sinha, chief executive officer at IPG Mediabrands India, has been unanimously elected as the new chairman of the Broadcast Audience Research Council by the BARC India board following its meeting held here Friday.

Mar 25, 2022 12:03

Proem Sports receives innovation grant from Sport Singapore

BENGALURU: Proem Sports, a sports software-technology company, Friday announced that it has received a grant from Sport Singapore (SportSG), a statutory board under the Ministry of Culture, Community, and Youth of the Government of Singapore. SportSG is the lead agency tasked with inspiring the Singaporean spirit to transform Singapore through sport.

Mar 25, 2022 11:03

Havas Media Group India relaunches sports & sponsorship vertical

MUMBAI: Havas Media Group India has announced the relaunch of its sports and sponsorship vertical, Havas Sports & Entertainment. Additionally, Havas Sports & Entertainment will collaborate with Shobiz Havas, the communication agency of the Havas Group India.

Mar 22, 2022 05:03

Manchester City top Deloitte Football Money League for 1st time

LONDON: Reigning Premier League champions Manchester City FC have topped the Deloitte Football Money League for the first time. Abu Dhabi-owned City have become just the fourth club ever to top the Deloitte list, which examines the top-performing football clubs in terms of revenue every year. City's revenue of €644.9 million (£571.1m) over 2020-21 saw them climb from sixth to first for 2022.

Mar 17, 2022 15:03

Tata Communications reconnects with F1 in multi-yr collab

MUMBAI: Tata Communications has returned to the pinnacle of motorsport, Tuesday flagging off a multi-year strategic collaboration as Official Broadcast Connectivity Provider of Formula 1. Tata Communications will deliver and enhance fan experience globally and provide global end-to-end managed network services for video contribution, the company said in an exchange filing.

Mar 04, 2022 21:03

Infosys extends Roland-Garros partnership until 2026

PARIS: Indian software major Infosys and Roland-Garros (RG) have announced the renewal of their three-year long partnership for a further five years. The agreement, financial details for which were not disclosed, will see Infosys continue as the Official Digital Innovation Partner for the Parisian Slam, through 2026.

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