Basketball

ORSEN wins FIBA 3x3 basketball global commercial rights mandate

SportzPower Team
May 09, 2024 19:05

MIES, Switzerland: The International Basketball Federation (FIBA) announced on Wednesday that ORSEN will be its global commercial partner and exclusively handle the commercial rights of FIBA 3x3 competitions worldwide.

"Recognizing the potential for further growth, FIBA believes it is the perfect moment to elevate the sport to the next commercial level. With ORSEN's exceptional ability to forge and lead future-proof partnerships, this collaboration is strategically placed to propel FIBA 3x3's current exponential growth," FIBA announced in the statement.

Dec 20, 2018 12:12
nba logo
NBA expands Junior Global Championship for 2019 edition
NEW YORK: The National Basketball Association (NBA) Tuesday announced details of the 2nd annual Junior NBA Global Championship, a youth basketball tournament for the top 13 and 14-year-old boys and girls teams from around the world that will be held 6-11 August at ESPN Wide World of Sports Complex at Walt Disney World near Orlando, Florida.
Dec 18, 2018 14:12
NBA League Pass makes Amazon Prime debut in US
NEW YORK: Amazon, the e-commerce giant has begun offering NBA League Pass as part of its wide range of more than 150 subscription options on its Prime Video platform in the USA.
Dec 13, 2018 15:12
nba logo
NBA India appoints marketing head
MUMBAI: The National Basketball Association has appointed Murtuza Madraswala, former AVP, marketing, Sports Cluster, Sony Pictures Networks India, as marketing head, NBA India. 
Dec 12, 2018 17:12
NBA announces gaming operator of the league
NEW YORK: The National Basketball Association (NBA) and The Stars Group Inc. Tuesday announced a new multiyear partnership that will make The Stars Group an authorized gaming operator of the NBA in the US.   The partnership is The Stars Group's first with a professional sports league in the US. 
Nov 28, 2018 13:11
NBA aims to woo China via ByteDance partnership
NEW YORK: The National Basketball Association (NBA) and ByteDance, a leading Chinese technology company operating a range of content platforms around the world, announced Monday a new multi-year partnership that will deliver customised, short-form mobile content to ByteDance's millions of global users.
Nov 23, 2018 13:11
Juventus NBA combo logo
NBA to celebrate ‘Juventus Night’ on 7 Dec in New York
TURIN: Serie A champions Juventus will be taking Italy’s premier football competition to American shores like never before. The club will be joining hands with the NBA for the occasion called ‘Juventus Night’ on 7 December.
Nov 21, 2018 14:11
1997 Michael Jordan autographed trading card attracts $95,000 bid
NEW YORK: A trading card originally from 1997 signed by NBA legend Michael Jordan has been sold for a whopping $95000 by PWCC, the American leader in the trading card investment marketplace based out of Oregon.
Nov 01, 2018 13:11
Pau Gasol named Tommy Hilfiger’s global ambassador
MADRID: Spain’s basketball legend Pau Gasol, who has gained global popularity with his exploits in the NBA, will be endorsing the fall and winter collection of one of USA’s leading fashion brands, Tommy Hilfiger.
Oct 26, 2018 16:10
eSports brand aXiomatic lands Michael Jordan as an investor
LOS ANGELES: eSports ownership group aXiomatic announced Thursday that NBA legend Michael Jordan is leading a $26 million round of funding along with Declaration Capital. Bloomberg reported the $26 million figure.
Oct 23, 2018 13:10
Chicago Bulls to entertain fans with new Angry Birds-sponsored camera
CHICAGO: Finland’s Rovio Entertainment, the makers of the globally popular video gaming franchises ‘Angry Birds’, have partnered with six-time NBA champions Chicago Bulls to unveil the ‘Angry Birds Eye View Cam’.
Subscribe to Basketball